Branding & Identity

It Might Not Be a Branding Problem

New branding isn’t always the solution to web-based problems. First, look at a range of other problems from SEO woes to bad copy.
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Branding & Identity

Buyer Personas: Taking Your Website to the ...

Do you talk to your grandmother the same way you talk to your best friend? Would you talk to a sibling...
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Branding & Identity

Set the Standard or Die Trying

What have you done to raise the bar and set the standard in your industry? Because in today's market, if you aren't fighting to be the ...
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Blogging & Content Marketing

3 Steps to Becoming Your Industry’s Authority

If you are looking to grow your business, you should be focusing on building a relationship of trust with your prospects. Everything ...
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Branding & Identity

3 Steps to Positioning Yourself Above the Rest

No matter what industry you're in or how long you've been in business, the chances are, there's a company out there that's bigger. ...
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Branding & Identity

I’m All Wrong for You: The Art of ...

Sometimes marketing is straightforward and simple. You do your best to educate a prospect about the benefits of your services or ...
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Branding & Identity

Get Noticed Online in 5 Simple Steps

Getting your company noticed online can seem nearly impossible with so many emails, blogs, Facebook posts, and advertisements to ...
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Branding & Identity

Top 3 Reasons You Need a Website ASAP

These days having a website has become more important than having a business card.
Here are the top three reasons you're leaving ...
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