Data & Analytics

10 Marketing KPIs You Need to Measure

KPIs, or key performance indicators, provide you with a measurable means of differentiating marketing strategies that work from those ...
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Data & Analytics

5 Website Metrics You Need to Be Tracking

Like any other marketing campaign, your website can be tracked, tested, analyzed, and optimized. In fact, maybe more than any other ...
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Conversion Rate Optimization

7 Signs Your Web Presence is Crap

Do you experience a dull, aching feeling when you look at your website? Does the term web traffic analytics make you nauseous? Are you...
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