Once upon a time, WordPress was just a competitor to BlogSpot (now Blogger) in a time when a blog was little more than an online diary. Today, over 75 million websites and 55% of the top 1 million most visited websites in the world are choosing WordPress as the foundation of their website. WordPress is not just a blogging platform anymore. It is the world’s most popular content management system (CMS).
At Goose Dog Designs, we build all of our clients’ websites on WordPress. Here are seven (of a zillion) reasons we love WordPress with a passion.
1. It’s the Best for Blogging
We help our clients to see their blog as the hub of their online marketing efforts. And WordPress’ humble start as a blogging platform means that nobody does blogging like WordPress. It is more user-centric than any other platform which means you can publish blog posts as easily as you can write an email.
2. It’s Wide Open (Source)
WordPress is free to use and it’s free to be customized and improved by developers. And since it has the most extensive community of CMS developers in existence, WordPress has greater customization, flexibility, security, and quality – for less.
3. It Makes Multimedia Easy
Just because it started as a blogging platform doesn’t mean WordPress can only handle text. It’s push-button easy to add images, audio, and video to your website too. That means that without any coding experience, you can provide your website visitors with a rich and robust multimedia experience.
4. It Has Thousands of Plug-Ins
“There’s a plug-in for that.” We find ourselves saying this many times a day. Just about any advanced functionality you can dream up, WordPress has got you covered. It has the largest list of plugins and widgets of any CMS and installing and activating them is as easy as clicking a button in your WordPress dashboard.
5. It Has Built In SEO
WordPress is built using industry best practices for search engine optimization, which means that everything else equal, your website will rank higher than your competitor’s in the search rankings.
6. It is Responsive
The way we browse the web today is changing drastically as more and more people switch from computers to mobile devices like tablets and smartphones. That means your website needs to be fully functional and accessible across all devices. WordPress has got you covered as it’s built responsive – adapting to any screen size and device. This makes you available to a wider audience and it future-proofs your website against whatever device may be the next big thing.
7. It’s Affordable
Building a content management system from scratch is extremely expensive. That is unless you build it on WordPress. With WordPress, you’re getting the CMS free. And the best part is, future development and support is much more affordable than it would be with a custom site.